by Shweta | Mar 3, 2019 | Business Growth, Business Systems, Lead Generation, Marketing, Sales Funnels
A lot of people fail with their online course because they create something that no one really wants, or needs. They have spent hours of their time and put a ton of effort to create a course that THEY think the world needs, but it doesn’t. Then when no one buys, they... 
by Shweta | Feb 25, 2019 | Business Growth, Email Marketing, Lead Generation, Marketing
The money is in the list. You’ve heard that one before. Although a cliche, this statement is absolutely on point. Before talking about your email marketing strategy, let’s look at the different traffic sources. There are 3 types of traffic sources that can help you... 
by Shweta | Jan 14, 2019 | Business Growth, Business Systems, Marketing, Sales Funnels, Start An Online Business
If you studied some marketing in school like I did, you might have heard about the 4 Ps of marketing : Product, Price, Place and Promotion. The concept of 4Ps of Marketing no longer matches the way of marketing that currently works. Let’s talk about the 4E’s of... 
by Shweta | Dec 3, 2018 | Business Growth, Email Marketing, Lead Generation, Marketing, Sales Funnels
Have you heard of lead magnets before? What about Opt-ins? Freebies? All the time, right? Is your brain broken with all the lead magnet information that is flooding the internet? I hear you. Digital Marketer defines lead magnet to be an irresistible bribe offering a... 
Hi, I'm Shweta. I am a Marketing Tech expert helping solopreneurs choose the right marketing tech to systemize and automate their business. I also mentor new entrepreneurs to become marketing tech experts.