If you studied some marketing in school like I did, you might have heard about the 4 Ps of marketing : Product, Price, Place and Promotion. The concept of 4Ps of Marketing no longer matches the way of marketing that currently works. Let’s talk about the 4E’s of...
Consistency, Momentum and Systems are probably the most important parts of running a smooth business as a solopreneur or side hustler. Having the right tools and resources can help you automate your small business. Tools act as a backbone for your business. Using the...
Hi, I'm Shweta. I am a Marketing Tech expert helping solopreneurs choose the right marketing tech to systemize and automate their business. I also mentor new entrepreneurs to become marketing tech experts.